The company needed to stay competitive in the market, differentiate its products from competitors, improve the efficiency of its production processes, and keep up with technological advancements in the industry.
The solution
Through the Innovation Reveal platform, Emme Group received clusters of highly innovative technologies related to the production and use of latex for mattress manufacturing. This helped identify the most promising directions for developing new products and innovating existing catalog products.
The measurable results
• Identification of 7 clusters of technologies and 2 product development directions
• Development of a new strategic product, now a flagship for the company and winner of the Product of the Year award.