Use case: Emerging Technologies

Field

Energy Storage

Type of Company

Corporate

Challenge

The client needed to decide whether and how to enter a new market segment. The goal was to gather all the strategic and technological insights necessary to identify an unclaimed or underserved space, allowing them to position themselves with alternative solutions.

The solution

We carried out a comprehensive technology mapping of existing solutions in the target sector, with a specific focus on:
• Identifying “tail-end” technologies: emerging, underexplored areas showing early signs of growth
• Highlighting non-mature but promising trends.
• Integrating market analysis to assess potential monopolies (e.g., when all existing solutions are controlled by a single player).

The measurable results

• 4 alternative solutions identified: highly innovative, with very few actors currently working on them.
• 1 solution excluded due to a clear monopoly risk.
• 3 solutions currently under technical feasibility evaluation.